Sam Zell, the real estate billionaire who snatched up the Tribune newspaper chain, in an $8.3 billion buyout, with his , promised to build newspapers, not slash them, was , cut staffing levels across the chain, shrank newsholes, started to heat his house, mused about (horrors!) and setting copy quotas for reporters, ain’t backing down none.
In a joint conference call with his chief operating officer Randy Michaels, and staff at the Hartford Courrant newspaper, Zell and Michaels defended their decisions to cut newsroom staff across the chain and trim editorial pages (i.e. increase the ad to editorial conent ratio) after having told the newsroom six months earlier:
During his call Zell said when he made those comments last January no one could have predicted the "advertising revenue destruction" that had swept through the industry and his company. The cuts, he said, were triage, life saving.
But probably the most interesting comments came from his sidekick Michaels, a who signalled clearly that he’s not satisfied with the way his newspapers approach online news. Micheals, of course, is much, much more than a former dj — he played a key role in building a radio giant, Clear Channel, almost doubling industry growth rates as he did so, and that’s the reason Zell tapped him to take the reins of the Tribune chain.
In the call Michaels said the job of newspapers online is simple: breaking news. Do that job well, he said and newspapers can reclaim the audiences they lost to radio, then television and now the net.
"We need to build — especially in markets where we have multiple media outlets — a breaking news center," he said. "And we need to re-create our websites so that instead of looking like a newspaper online, it looks like a breaking news site, with the most recent news first."
Lord love him. I’ve been that the real model for newspapers on the net is something that combines Dave Winer’s of the with radio and now an ex-radio guy has embraced the same concept. This is a good sign — a very good sign — for the online news biz.