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Newspapers’ online daily readership up

Okay, it may not be rush out onto the streets and kiss the nearest nurse news, but it’s better than we’ve been expecting; the latest NADbank data shows growing online news consumption, stable newspaper readership in the top markets and a healthy community paper business. From Media in Canada:

NADbank’s 2007 readership study, released today, shows readership results for 82 Canadian daily newspapers, and two Detroit dailies, in 54 urban markets across Canada – and the industry is remaining stable. Online is growing, community papers are thriving and in market-by-market break-downs, there are some clear winners and close races.

Newspapers’ online daily readership up


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